About O’NEILL
Born by the ocean in 1952, O’NEILL is the world’s original action sports brand rooted in surf and snow culture. Founded by surfing pioneer Jack O’Neill in Santa Cruz, California, our brand started with one simple obsession: to surf longer in cold seawater.
Jack O’Neill invented the world’s first neoprene wetsuit, rewriting the history of marine sports and breaking the limit of time and temperature for ocean exploration. For more than 70 years, we have kept pioneering technical innovation and outdoor lifestyle design, covering full-scene products for ocean surfing, snow skiing and daily casual wear.
Our Products
We focus on professional functional outdoor apparel and lifestyle wear, including:
- Surf Series: Professional cold-proof wetsuits, UV protection rash guards, surf boardshorts, swimwear and all kinds of surfing accessories
- Snow Series: Windproof & waterproof ski jackets, snow pants, thermal base layers and professional ski protective gear
- Lifestyle Daily Wear: T-shirts, hoodies, casual shorts, outdoor dresses and matching bags & hats for seaside and daily streetwear scenarios
Our Mission & Value
We stick to the original spirit of ocean exploration, combine professional waterproof, windproof, thermal and sun protection technology with trendy minimalist design. We aim to break the boundaries between extreme sports, outdoor adventures and daily life, enabling every outdoor lover to embrace nature freely, whether in the rough ocean, snowy mountains or daily urban life.
Core Slogan: Explore Nature, Beyond Limits